The Posture Clinic

Director of The Poster Clinnic and Physio4All, Joanne Hornsby identified a need in schools and communities to teach positive posture, in an aim to try to prevent the pains associated with repetitive modern day activities.

The first stage was developing a poster and series of illustrations to accompany the text aimed at engaging children in schools, through fun, brightly coloured dinosaur characters. The lead green dinosaur shows positive ways to carry school bags, sit and stand tall, and use digital devices, accompanied by other dinosaurs showing incorrect actions.